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The musician donates his £25k prize Mercury Prize to grassroots live spaces

Sam Fender holding Mercury Prize in the North East
Sam Fender received the prestigious award recently in the North East

The artist has given the full amount of his £25,000 Mercury Prize winnings to the Music Venues Trust, which operates to save the UK's grassroots music venues.

He was awarded the award on October 16 as his latest record the album was declared the best record of the past year.

The musician has decided to give the cash to the trust, in appreciation of the vital role local spots played in his initial steps.

"As an artist would not have achieved this success if it hadn't been for all the performances I performed around the area, and elsewhere, when I was just getting going," said Fender. "These spaces are renowned, but they are in difficulty."

Beginning in 2023, more than 150 of these spaces have permanently closed – approximately 16 percent of the entire UK sector.

Recently, well-known musicians like Pulp, Coldplay, the singer Katy Perry and Sheeran have all aided the trust in its attempts to support the industry, by adding a modest fee to their ticket costs, which goes to help smaller concert halls.

He also took part, collecting over £100k on his recent tour to assist 38 local spots across England, Scotland, and Wales.

The donation supported locations that were confronting imminent closure due to difficulties stemming from water damage, blazes and personal losses, as well as licensing issues, court cases and sound issues.

Other venues received monetary aid in improving facilities and gear that positively impacted performers and audiences.

"The notion that revenue from performances in major spaces helps the smaller venues, where it kicks off for artists like me, is just logical," Fender has said.

Pulp in concert
Pulp are one of the many acts who contributed their award prize money to charity

The musician is far from the only musician to donate his honor prize money to worthy causes.

When they received the award in 1996 for their record Different Class, frontman Cocker stated that the group would donate their winnings to the charity War Child.

In 2002, musician she shared her award among multiple good causes, like the NSPCC and a Sickle Cell charity.

"Additionally, I donated a thousand pounds to my local community centre, to their classes, because I trained in gymnastics when I was growing up and they lacked updated gear," the artist told the media.

Two years ago, the band gave their winnings to the community center that developed their act, as well as other independent music bodies.

Also the 1994 recipients the group contributed their winnings to a charity for MS after a acquaintance was found to have the condition.

"Receiving the award was sufficient," said singer the singer. "The prize was the bonus but we didn't need the extra, because we had the main prize. So our success touched the lives of others."

In the past week, the trust announced it had rescued several grassroots venues in south-east England, by bringing them into public stewardship.

The Joiners in Southampton and The Croft in Bristol were bought under the Own Our Venues program, which is funded by a national body and supporters who buy "shares" in the properties.

Written by

Joshua Williams

A digital content strategist passionate about uncovering emerging trends and sharing actionable insights with a global audience.

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